The Foolish Notion of Brand Purpose
Would someone please explain to me again about the critical importance of "brand purpose?"
Capital Thinking • Issue #497 • View online
2019 was the year Facebook cemented its position as the world's most despised company.
And here's the fun part -- you get to pick the top 10 most disgusting things they did to earn that honor!
It's an interactive festival of fun!
-Bob Hoffman
TOP 10 FACEBOOK OUTRAGES OF 2019
Here are 29 ways the "move fast and break things" jerk-offs soiled our lives in 2019. Pick your top 10, stick 'em in an old sock and light 'em on fire.
1. January: It was discovered that Facebook-owned WhatsApp was being used to spread illegal child pornography.
2. January: Researcher Aaron Greenspan, former running mate of Mark Zuckerberg at Harvard, said that Facebook's claim of reaching 2 billion people is a lie and said Zuckerberg "may be the greatest con man in history."
3. January: Zuckerberg writes a Wall Street Journal op ed defending Facebook and gets roundly roasted for it.
4. January: British health minister threatens to close down social media after 14-year-old girl commits suicide after seeing disturbing content on Facebook-owned Instagram.
5. February: It was discovered that Facebook was paying kids as young as 13 to install spyware on their phones.
6. February: A committee of Parliament in England denounced Facebook as "digital gangsters" and said, "Democracy is at risk from the malicious and relentless targeting of citizens with disinformation and personalised ‘dark adverts'..."
7. February: The Wall Street Journal discovered that people were entering private information into apps and, unknown to them, the apps were feeding the info to Facebook.
8. March: Federal investigators summoned a grand jury to investigate criminal implications of Facebook's agreement with over 100 tech companies to provide them with information about 100s of millions of FB users without their knowledge or consent.x
9. March: Facebook leaves hundreds of millions of user passwords unencrypted.
10. March: The U.S. Department of Housing and Urban Development (HUD) sued Facebook for allowing "advertisers to exclude people from seeing housing ads based on their race, religion, background and other characteristics"
11. March: In the wake of the massacre of 50 people in New Zealand which was live-streamed on FB, the Prime Minister of Australia threatened to jail social media execs.
12: April: It was discovered that a Mexican company had stored over 500 million Facebook records in plain site on the Amazon cloud for anyone to access.
But wait, there's so much more! =>
